Roger Ebert Q&A; Microsoft Strengthens Agency Ties

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January 19, 2010 Features Featured Articles Roger Ebert Q&A on Twitter, Facebook, and Amazon Marketing Sun-Times film critic answers ClickZ's questions on his foray into affiliate marketing through Twitter and Facebook. Christopher Heine  |  Social Commerce  |  Full story  |  Print version Microsoft Seeks to Strengthen Agency Ties Global sales chief Carolyn Everson discusses sales reorg, new ad units, and improved dealings with Publicis. Zachary Rodgers  |  Display Advertising  |  Full story  |  Print version Influence Scoring Platforms Duel for Relevance What makes someone influential online? One more company has an idea. Douglas Quenqua  |  Social Media  |  Full story  |  Print version Facebook's 'Report this Ad' Worries Political Advertisers Facebook now uses results of ad removals to inform ad serving; political advertisers say their ads should not be subject to the change. Kate Kaye  |  Politics & Advocacy  |  Full story  |  Print version RSS  |  App   Today's Experts Columns Social Media, Business, and the Exchange of Value The social Web has become the backbone of the value exchange, driving recovering segments of the market. Dave Evans  |  Social Media  |  Full story  |  Print version E-mail Relevancy Powered by Privacy Ensure that the right information at the right time and to the right individual is sent out. Dennis Dayman  |  E-mail Delivery  |  Full story  |  Print version Going Beyond the Spam Marrying behavioral targeting with creative allows the message to be a more relevant, useful, and valuable experience. Amy Manus  |  Behavioral Marketing  |  Full story  |  Print version SEO and Integration With Social Media Why does social media matter to search marketers? Crispin Sheridan  |  SEO  |  Full story  |  Print version Other News Articles U.S. Search Ad Spending Sees Strong Growth Google continues to attract more spend, despite Microsoft and Yahoo's search partnership. Jack Marshall  |  Search  |  Full story  |  Print version Adobe Acquires Data-Management Firm for Omniture Unit Demdex gives publishers more control over the behavioral data they collect. Douglas Quenqua  |  Analytics  |  Full story  |  Print version Facebook Tweak May Improve Ad Geo-Targeting Social site asks users for city-specific data after earning $1.86 billion in ad sales last year. Christopher Heine  |  Social Media  |  Full story  |  Print version HomeAway's Super Bowl Ad Gets Big Digital Push Vacation rentals brand is arming its network of home renters with customized versions of Super Bowl ad. Christopher Heine  |  Social Media  |  Full story  |  Print version HuffPo Hires Include Execs to Hold Social Marketers' Hands Sponsor-created content is a growing part of the site's ad revenue pie, which more than doubled in the past year. Kate Kaye  |  Marketing Trends  |  Full story  |  Print version U.K. Regulators Clamp Down on Sponsored Tweets Paid-for status updates on social networks must be prominently disclosed. Jack Marshall  |  Legal & Regulatory  |  Full story  |  Print version Webcasts Upcoming Events White Papers Social Media for Business Marketers - the real ways B2B marketers can use social media to drive success Wednesday, January 19, 2011 1:00pm EST / 10:00am PST "A Social Media Moment" with Jeff Hayzlett and Mike Grehan Monday, January 24, 2011 9:00am EST / 2:00pm GMT Social Media Meets Search Marketing Tuesday, February 1, 2011 10:00am EST / 3:00pm GMT ClickZ Email Marketing Workshop January 31, 2011 SES Accelerator: Search & Social February 10, 2011 SES London 22-25 February 2011 SES New York March 21-25, 2011 SES Shanghai 24-25 May 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media