ClickZ Today: The Latino Shift

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March 15, 20101 Experts Today Today's Experts Columns The Latino Shift A look at Latino social dynamics and the implications for marketers in light of the increase in the Hispanic contribution to the overall U.S. population growth. Gustavo Razzetti  |  Marketing to Latinos  |  Full story  |  Print version Search + Retargeting = Brand Embrace How to get value from consumers who don't convert from paid search. Harry Gold  |  Media Planning  |  Full story  |  Print version Facebook Storefronts: AT&T Misses and Others Don't More retailers have launched storefronts on their Facebook fan pages in the past two quarters. A review of the sites that have done it well. Cathy Halligan  |  Social Commerce  |  Full story  |  Print version Bad Process Kills Good Analytics Process needs to set the analytical agenda within the organization, and then needs to exist to maintain the quality of the data that is being collected within the organization. Neil Mason  |  Analyzing Customer Data  |  Full story  |  Print version RSS  |  App   Today's News Articles SXSWi Q&A With Eliza Dushku And Rick Fox Celebrities and Mr. Youth exec discuss social media, SXSWi, and Charlie Sheen. Christopher Heine  |  Trends  |  Full story  |  Print version StumbleUpon Finds Footing With Ad Upgrade [tease] New ad system includes significant price hikes, but promises higher ad volume for marketers willing to pay. Zachary Rodgers  |  Media Planning  |  Full story  |  Print version Yesterday's Experts Columns It's the Algorithm, Stupid The past success of digital advertising has demonstrated convincingly that it is not quantity, but quality that matters. Xuhui Shao  |  Networks & Exchanges  |  Full story  |  Print version JCPenney's SEO No-No - How You Can Avoid a Similar Fate It takes time to achieve quality, relevant links, and to sustain rankings over time. Anything that appears to be a quick win is likely going to be detrimental in the long run. Julie Batten  |  Search Marketing 101  |  Full story  |  Print version Move Over Google Will new search company Blekko be the next Google? Only time will tell. Sean Carton  |  Trends  |  Full story  |  Print version Tuning Multiple-Page Conversion Flows The best multiple-page conversion flows are systematic, connected, and flexible. Here's a look at the numerous opportunities for enhancement from these characteristics. Tim Ash  |  Conversion & ROI  |  Full story  |  Print version Who Knew? E-mail Is Still Really Important Three reasons why you might want to reconsider the importance of e-mail. Jeanniey Mullen  |  E-mail Marketing  |  Full story  |  Print version Webcasts Upcoming Events White Papers Breaking Wanamaker's Curse: Measuring Impact Through Controlled Experiments Thursday, March 17, 2011 1:00pm EDT / 10:00am PDT HOW TO AVOID A SOCIAL MEDIA MELTDOWN: What Today's Marketers Must Know Wednesday, March 30, 2011 1:00pm EST / 10:00am PST SES New York March 21-25, 2011 SES Shanghai May 24-25, 2011 SES Toronto June 13-15, 2011 SES San Francisco August 15-19, 2011 SES Hong Kong September 20-21, 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media