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SearchDay: The Social Evolution of Search Engine Result Pages

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SearchEngineWatch.com
SearchDay March 22, 2011
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Today's Top Stories
SEW Expert - Erez Barak The Social Evolution of Search Engine Result Pages
How Google is changing the way they integrate Twitter results into search results and how Bing is evolving their inclusion of Facebook Like data in SERPs.
Erez Barak  |  Full story  |  Print version

SEW Expert - Jennifer Van Iderstyne What Makes a Link Target a Bullseye?
Why authority, relevance, and accessibility are the trifecta of desirable qualities link builders should look for when determining potential links.
Jennifer Van Iderstyne  |  Full story  |  Print version

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More from SEW's Team of Experts
SEW Expert - Josh McCoy The Slippery Slope of SEO
Recent algorithmic updates didn't just hurt the bad guys and clean up the SERPs. Many other sites felt the wrath of Google's tweaks. So, how do you adjust fire and move on from here?
Josh McCoy  |  Full story  |  Print version

SEW Expert - Bas van den Beld Where to Get Inspiration for Blog Posts
Twitter, Google Trends, comments, RSS feeds -- there are numerous ways to find blogging topics. Here are a few to get you started.
Bas van den Beld  |  Full story  |  Print version

France Fines Google for Street View WiFi Data Grab
France has fined Google a record €100,000 (about $142,000 U.S.). This is the first fine leveled against Google after it was discovered last year that Google had collected Wi-Fi data, including e-mails and passwords, from unsecured networks while collecting Street View images for Google Maps. ...
Danny Goodwin  |  Full story  |  Mar 22, 2011

Search Week in Review for March 19, 2011
Here's a recap of this week's columns and news stories for the week of March 13 to 19, as reported by Search Engine Watch, as well as search news and tips from around the web. Search Engine Optimization Top 13 Social Media Ranking Factors ...
Danny Goodwin  |  Full story  |  Mar 19, 2011

XXX Gets Own Domain: For Child Protection Or Cash?
The Internet Corporation for Assigned Names and Numbers (ICANN) voted 8-3 to approve an XXX gTLD (generic top level domain) much to the outcry of the adult industry that see it as a waste of time and another expense that will do little to stop adult sites using the regular ...
Frank Watson  |  Full story  |  Mar 19, 2011

SEO Fined More Than Site Owner of Counterfeit Merchandise Site
Warning to all SEO consultants: you better read the copy you're working on and understand if it's breaking any laws, because a South Carolina judge found a marketer guilty and imposed more of a fine on the marketing firm than he did on the site owner, Internet Retailer reported. "A federal ...
Frank Watson  |  Full story  |  Mar 19, 2011

4 Newest Google Tests: Linking Twitter Profiles, AdWords URLs, News & AdSense
Google is constantly testing out new features in search, advertising, and products. Here's a quick rundown of four of their latest tests involving Twitter profile integration, AdWords display URL spacing, a revamped News layout, and AdSense ad variations. Link Twitter Profile to Google ...
Danny Goodwin  |  Full story  |  Mar 19, 2011

Augmented Reality Angels Fall On London Commuters
BBH launched a cool campaign for Lynx/Axe in London. It's a great example of how outdoor advertising is becoming more interactive. More info on this campaign can be found on Mashable. A recent Pearlfinders report said that 2011 is likely to see ...
Jonathan Allen  |  Full story  |  Mar 19, 2011

Recent Forum Posts
How can I get my keyword up?
I am working for the Mobile Development Experts. I am doing blog posting, forum posting, blog commenting to get the SERP of the keyword “iPhone application development”. Back links for this page is 27. But, I can’t understand why I am not getting the result. Can you suggest me some idea ...
Join the discussion  |  Mar 21, 2011

Multiple Domains & Duplicate Content
Hi This is my scenario: I have a site targeting the UK with www.abc.com I'm also using the SAME CONTENT to target different countries by using different country TLDs [www.abc.fr , www.abc.au , www.abc.de] - oh, and all languages are in English. Question: Will I have problems with duplicate content? Should I make ...
Join the discussion  |  Mar 20, 2011

Bleeko vs. AdWords
Time Magazine is covering Bleeko this week. Bleeko now takes the position that if it has too many ads "above the fold", it's toast. The site doesn't appear in search results. Not just further down; the site won't appear at all. Bleeko is getting good press for this. Public ...
Join the discussion  |  Mar 18, 2011

Search Results Directing To Other Sites
Hello Search Watch - Over the past few days I have noted in search results that when you click on a listing, showing a given url, you may be redirected to a different website/url Example: Search on PayPal Shows as #1: www.paypal.com.au/ When click on shows http://www.bywill.net/?search=paypal&n=1300398984 (this shows ...
Join the discussion  |  Mar 17, 2011

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