| | An entire week of email marketing education - at your desktop! Online Marketing Connect, ClickZ, and the Email Experience Council are excited to present a week's worth of email marketing learning entirely online - completely free! This intensive week of email marketing education will teach you how to: - Improve deliverability using proactive approaches to avoid email-blocking tactics
- Develop an effective email campaign using best practices in frequency, timing, and functionality
- Implement A/B testing to meet measureable KPIs
- Manage Email & Social Media Engagement to gain new subscribers, and win back old ones
You'll hear from leading experts on topics like: - Email Marketing Today & Tomorrow, Anita Absey, Email Experience Council
- How IBM Extended Customer Email Data into Other Channels, Michelle Eichner, IBM
- Using Social & Customer Data to Improve Email Relevancy, Stephanie Miller, Aprimo
Email Marketing Focus Week features more ways to learn: - Interactive Q&A with Experts
- Webcasts & Video Interviews
- B2C & B2B Content
- Up-to-date Case-Study & Resource Library
- Interactive Forums
Thought leaders, authors, and leading brand marketers will share their experiences and successes from the front lines of email marketing - all from the convenience of your computer. | | | Event Schedule | Monday, March 28
State of Email Strategy
Tuesday, March 29
Case Studies & Real World "How To"
Wednesday, March 30
Best Practices & Tactics
Thursday, March 31
Integration
Friday, April 1
Week In Review/Q&A
Register Now For Free |
Featured Speakers  | Laurie Beasley
Owner
Beasley Direct Marketing |  | Sundeep Kapur
Evangelist
NCR Corp. |  | Michelle Eichner
VP Product Management
Unica (an IBM company) |
| Connect With Us |   | | |
