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Featured Articles Kraft Collides With Bovine Blog Post on Twitter Foodie site's unflattering Promoted Tweet puts a damper on a fun-oriented Kraft campaign. Christopher Heine | Social Media | Full story | Print version Tony Bourdain Live Tweeting Success Spurs Travel Channel to Do More A live tweet event during last week's season premier of "No Reservations" helped the show reap 6,000 new followers. Kate Kaye | Social Media | Full story | Print version MySpace Still a Player? Woos Gen-Y at SXSW Music Fest New ad formats and other tweaks as company stays focused on music and Gen-Y. Kate Kaye | Entertainment | Full story | Print version A U.S. DSP Seeks Its Fortunes in Asia Texas-based Simpli.fi joins a small wave of firms testing audience-based ad buying in China and neighboring markets. Adaline Lau | Display Advertising | Full story | Print version RSS | App
Today's Experts Columns Geo-Social Networks - A Local Business' Best Friend Six quick tips on how your local, small business can capitalize on utilizing geo-social networks like Foursquare, Facebook Places, and Yelp. Liana Evans | Social Media | Full story | Print version The How, What, and Why of Testing for Agile Marketers Testing is the single most important skill you'll develop as an agile marketer, and the act of setting up a simple test requires you to increase your proficiency in a number of areas. Brian Massey | Strategies | Full story | Print version Canada's Anti-Spam Law A look at the new law, Canada's Online Protection Legislation (COPL), and how businesses need to change their practices to comply with it. Dennis Dayman | E-mail Delivery | Full story | Print version Trending the Trends This year, brands are looking toward trends, measurement, analytics, attribution modeling, benchmarks, and retargeting. Amy Manus | Behavioral Marketing | Full story | Print version
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