Want This Facebook Offer? Better 'Like' Us First

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February 1, 2010 News Today's News Articles Want This Facebook Offer? Better 'Like' Us First Oscar Meyer, Bud Light, and Macy's require users to "Like" their brand before participating in a promotion. Are marketers diluting their "likes?" Christopher Heine  |  Social Media  |  Full story  |  Print version DMA Enforces Ad Icon Rules, May Expose Violators Companies found in violation of behavioral advertising guidelines could be exposed publicly. Kate Kaye  |  Legal & Regulatory  |  Full story  |  Print version Facebook Ads Get Half the Clicks of Network Banners Webtrends' report shows paid promotions on lagged in 2010 compared to the previous year. Christopher Heine  |  Social Media  |  Full story  |  Print version Dentsu Buys NYC Agency Firstborn Firstborn employs 65 and counts Pepsi, AT&T, and Wrigley among clients. Zachary Rodgers  |  Marketing Trends  |  Full story  |  Print version Facebook Launches Mobile Check-In Deals in Europe Brands including Starbucks and Mazda are among first in Europe to use the location-based deals platform. Jack Marshall  |  Mobile Marketing  |  Full story  |  Print version RSS  |  App   Today's Experts Columns Facebook: The Case for Commerce Gets Stronger New evidence shows that Facebook delivers meaningful referral traffic and "earned and shared media" is resulting in traffic, as well. Cathy Halligan  |  Social Commerce  |  Full story  |  Print version How Twitter Makes Money A look at Twitter's advertising opportunities. Harry Gold  |  Media Planning  |  Full story  |  Print version Winning the Game Game publishers and big advertisers are missing out on the opportunity to connect with Latinos. Here's why. Gustavo Razzetti  |  Marketing to Latinos  |  Full story  |  Print version Measuring What Matters Consider this framework for measuring user experience. Neil Mason  |  Analyzing Customer Data  |  Full story  |  Print version Webcasts Upcoming Events White Papers Social Media Meets Search Marketing Tuesday, February 1, 2011 10:00am EST / 3:00pm GMT "A Social Media Moment" with Jeff Hayzlett and Mike Grehan TBD 9:00am EST / 2:00pm GMT SES Accelerator: Search & Social February 10, 2011 SES London 22-25 February 2011 SES New York March 21-25, 2011 SES Shanghai 24-25 May 2011 SES Toronto June 13-15, 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media