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The Canonical Tag Can Save You from the Duplicate Content Monster

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SearchEngineWatch.com
SearchDay February 28, 2011
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Today's Top Stories
SEW Expert - Ray The Canonical Tag Can Save You from the Duplicate Content Monster
How the very useful rel="canonical" tag solves many common SEO problems that exist around duplicate content issues.
Ray "Catfish" Comstock  |  Full story  |  Print version

Mahalo, Business.com, Article Aggregators Hardest Hit By Google Update
The impact of Google's latest search ranking algorithm update is starting to show. While Mahalo is getting a bunch of the press, the ezine article aggregators seem to be the ones most heavily hit -- along with some of the business directory sites. And apparently, eHow is a high-quality site in ...
Frank Watson  |  Full story  |  Feb 27, 2011

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More from SEW's Team of Experts
SEW Expert - Garry Przyklenk The Lost Art of Web Analytics: Breaking Bad News Gently to Win Support
A swelling head and lack of audience can be a big problem for job security. Keep the following approaches in mind when breaking bad news.
Garry Przyklenk  |  Full story  |  Print version

SEW Expert - Mark Jackson The Difference Between Black Hat SEO and Bad SEO
The safest way to build up trust/links for your website is to create good, unique, resourceful/helpful content, promote via social channels, and try to win links the "white hat" way.
Mark Jackson  |  Full story  |  Print version

SEW Expert - Judith Lewis Top 9 Ways of Being a Link Magnet
Some are obvious, and some may surprise you...
Judith Lewis  |  Full story  |  Print version

Who is Behind the Successful PR Campaign Poking Holes in Google's Search Quality?
It appears someone has launched a successful PR campaign poking holes in Google's search quality. Why do I think someone has launched a PR campaign? As Auric Goldfinger tells James Bond in the movide Goldfinger (1964), "They have a saying in Chicago: Once is happenstance. Twice is coincidence. The third ...
Greg Jarboe  |  Full story  |  Feb 28, 2011

Google Doodle Toasts Chinese Poet Li Bai
Famous Tang Dynasty romantic poet Li Bai, born on Feb. 28, 701, is the subject of a Doodle on Google Hong Kong today: Bai, also known as Li Po, was well-known for his drinking -- as well as celebrating that topic in his ...
Danny Goodwin  |  Full story  |  Feb 28, 2011

Google: New Nav Bar is For Your Privacy
The new navigation bar, which we reported on earlier this month, is more about managing your identity and privacy online than integrating social or tracking you, according to Google. Google has been "thinking about" and identifying different ways people identify themselves online. ...
Thom Craver  |  Full story  |  Feb 28, 2011

Google Mobile Launches Open Now Feature for Local Mobile Search
The Google Mobile team announced a new feature in local search that factors in the hours a business is open. Over the past year, Google has added a sidebar full of options for searching what's near you or other various options to narrow down your search options. Now they're bringing ...
Thom Craver  |  Full story  |  Feb 27, 2011

SEO Salaries Higher This Year [Report]
If you're thinking about working in the search engine optimization (SEO) industry, now is a good time to get started. Starting salaries have increased 17.5 percent versus last year, according to a salary guide prepared by executive recruitment firm Crandall Associates. Base salary for SEO specialists is $59,000 (up from $50,300 ...
Danny Goodwin  |  Full story  |  Feb 27, 2011

Search Week in Review for Feb. 26, 2011
Here's a recap of this week's columns and news stories for the week of Feb. 20 to 26, as reported by Search Engine Watch, as well as search news and tips from around the web. SEM Basics 14 Tips for Making the Most of ...
Danny Goodwin  |  Full story  |  Feb 27, 2011

Recent Forum Posts
OK to host a .org.nz website in the US?
Hi, Does anyone know if Google just uses the country part of the domain (site.co.nz for example) to decide if that site is in a particular country or does it use the IP address of the website hosting? The reason why is I'm tempted to use a US hosting company (because they're ...
Join the discussion  |  Feb 26, 2011

CMS made simple needs YOUR help
I have been wanting to re brand and re develop our website for a while, but when it's your own company you get too picky with things. Alinga is a Gold Coast Web design agency and we wanted to showcase who we are and the work we do in a fresh ...
Join the discussion  |  Feb 26, 2011

G keyword tool purpose?
Does it have one? The keywords I've tracked for many of the phrases ppc figures are out of the solar system, more than 600 to 700% inflated, even considering they can be high amounts. Forget it.
Join the discussion  |  Feb 25, 2011

Google annoucnes big change today
Supposedly Google made a "big change" in their search results today. See this press report. (http://www.mercurynews.com/business/ci_17474527) I'm not seeing much of a change. "New York City locksmith" looks about the same. "San Francisco carpet cleaning" moved the biggest carpet cleaning company in SF down to 10th place. Other searches ...
Join the discussion  |  Feb 25, 2011

Search News Around The Web
Live blogging Eric Schmidt at the IAB Annual Leadership Meeting - John Battelle's Searchblog
Mercury News interview: Paul Buchheit, creator of Gmail, venture capitalist - San Jose Mercury News
New Google Profile Search - Google Operating System
Google acknowledges Gmail issues as users complain of missing emails - The Next Web
Videos From the Old Googleplex - Google Operating System
SEM Basics
Back to the Basics of Keyword Selection - ClickZ
Search Engine Optimization
Tips and Must-Haves for your eCommerce Platform - SEOmoz
Facebook SEO - Grayhat SEO in Practice? - Explicitly Me
Analytics & ROI
Probability Theory for Landing Page Testing - ClickZ
Social Media Marketing
The Facebook "Like" Starts to Replace the Share Button's Functionality - ReadWriteWeb
Will Facebook's iFrames Kill Brand Sites? - ClickZ
Link Building
Don't Underestimate Over-Optimization - Search Engine Journal
Link Building - What Now? - Vertical Measures
International Search
My attempt at content-farm and Huffpo-style SEO: Carling Cup Final time - Malcolm Coles
SES Conference & Expo
SES London 2011 - The Opportunities of Social Media within the Marketing Mix - adCenter Blog
The Facebook marketing tactics that Sarah Palin should have used - Response Marketing Blog
Webcasts Upcoming Events White Papers
SES New York SES New York
March 21-25, 2011
SES Shanghai SES Shanghai
24-25 May 2011
SES Toronto SES Toronto
June 13-15, 2011
SES San Francisco SES San Francisco
August 15-19, 2011
SES Chicago SES Chicago
November 14-18, 2011
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