The Oscars in Digital Campaigns; Twitter Needs Geotargeting

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February 25, 2010 News Today's News Articles Oscars Check-In: Mercedes-Benz, Academy Awards Tap GetGlue Users can access Mercedes-Benz and Academy Awards 'stickers' at Oscars.com. Lisa Lacy  |  Social Media  |  Full story  |  Print version Kardashian Sisters to Tweet For Gilt Groupe During Oscars Brands increasingly enlist celebs as social media influencers. Christopher Heine  |  Social Media  |  Full story  |  Print version JCPenney Hopes Twitter Contest Creates Oscar Buzz Retailer leans on digital to attract a younger audience. Christopher Heine  |  Social Media  |  Full story  |  Print version Portuguese Promoted Trend Shows Twitter's Need for GeoTargeting Like today's trend from Peixe Urbano, the only other non-English Promoted Trend was also aimed at Brazilians. Kate Kaye  |  Social Media  |  Full story  |  Print version Chrysler Takes Lead Role on Yahoo for Oscars Automotive brand wraps its "Imported From Detroit" creative around portal's movies section. Christopher Heine  |  Display Advertising  |  Full story  |  Print version RSS  |  App   Advertisement Rethinking the role of landing pages in conversion: Using testing to reveal hidden conversion opportunities This webcast and guide will review: - Five tips to run an effective test - Practical steps to optimize your landing pages - How Salesforce.com uses testing to increase leads by 57% Download Now Today's Experts Columns 7 Ways Google Should Get Naked When it comes to your product, people want to know two things: does it work and how does it work? Andrew Goodman  |  Paid Search  |  Full story  |  Print version 10 Steps to Optimizing Copy and Content Boring headlines? Using "we" to much? Copy hard to read? Here are some valuable tips to improve your site. Bryan Eisenberg  |  ROI Marketing  |  Full story  |  Print version Don't Let Your Data Get in the Way of Your Marketing SMS campaigns should be a way to provide high-value opportunities for customers on the go…not used to collect customer data. Melinda Krueger  |  Mobile Marketing  |  Full story  |  Print version Webcasts Upcoming Events White Papers 10 Ways Search Retargeting Will Transform Your Business In 2011 Thursday, March 3, 2011 1:00pm EST / 10:00am PST "A Social Media Moment" with Jeff Hayzlett and Mike Grehan TBD 9:00am EST / 2:00pm GMT SES New York March 21-25, 2011 SES Shanghai 24-25 May 2011 SES Toronto June 13-15, 2011 SES San Francisco August 15-19, 2011 SES Chicago November 14-18, 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media