Rising Facebook Ad Prices; More Brands Offer Prize Money

April 14, 2011 Facebook    Facebook Articles Facebook Ad Prices Rose 40 Percent in Q1 Advertisers are investing more in Facebook ads, according to Efficient Frontier. Jack Marshall  |  Social Media  |  Full story  |  Print version Facebook Advertisers Pony Up Prize Money Brands increasingly offer cash giveaways as a means to boost "likes." Expedia, JC Penney, Super 8, and Excedrin are the latest examples. Christopher Heine  |  Social Media  |  Full story  |  Print version Eleven Links Facebook to ESPN.com for Callaway Golf As Masters Tournament kicks off, ESPN site visitors are invited to complete ad copy for venerable golf brand. Susan Kuchinskas  |  Social Media  |  Full story  |  Print version Virgin America's New Terminal Checks In to Foursquare, Facebook Airline creates leaderboard monitors for geo-social engagement with travelers. Christopher Heine  |  Social Media  |  Full story  |  Print version Beyond the Buzz, Social Media Is a Business Decision Six tips from Dell on how to maximize your social media efforts. Rishi Dave  |  Social Commerce  |  Full story  |  Print version Facebook Commerce Springing Up: No Plug-in Required Home Depot demonstrates how social media and like-gating can be used to engage shoppers. Angie Schottmuller  |  Social Commerce  |  Full story  |  Print version GameStop Puts Local Twist on Facebook Commerce Retailer incorporates store pick-up for Facebook orders. Christopher Heine  |  Social Media  |  Full story  |  Print version RSS  |  App   Today's News Articles Apple Adds Do-Not-Track to Safari Browser The introduction leaves Google's Chrome as the only major browser without a do-not-track mechanism. Jack Marshall  |  Legal & Regulatory  |  Full story  |  Print version Today's Experts Columns Rise of the Machines Where do people fit into a world that promises endless media automation? Chris O'Hara  |  Marketing Automation  |  Full story  |  Print version Navigating the Annoyance Factor Are we blowing long form video advertising by failing to provide more variety in the ads that we serve? Tessa Wegert  |  Media Buying  |  Full story  |  Print version Socially Inept Math What is a quarter of a drink worth to you? Jim Sterne  |  Verifying Business Value  |  Full story  |  Print version Risk vs. Reward of ESPs Using an ESP has many benefits, such as the ability to utilize incredibly powerful systems and software. But such services also come with some security risks. Derek Harding  |  Email Marketing Optimization  |  Full story  |  Print version Webcasts Upcoming Events White Papers Are Your Ads Compliant? Complying with the New DAA Regulations Doesn't Have to Be Complicated Wednesday, April 20, 2011 1:00pm EDT / 10:00am PDT SES Shanghai May 24-25, 2011 SES Toronto June 13-15, 2011 SES San Francisco August 15-19, 2011 SES Hong Kong September 20-21, 2011 SES Chicago November 14-18, 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media