Radio Shack Says Foursquare Users Spend More; Live Streams Draw Ads

April 14, 2011 Features Featured Articles Radio Shack Says Foursquare Users Spend 3.5X More Retailer extends geo-social campaign three months while national chains up their check-ins game. Christopher Heine  |  Social Media  |  Full story  |  Print version Brands Experiment With Ads in Live Streamed Video Decorah Eagles generate millions of ad views on Ustream, while YouTube throws its hat in the live streaming ring. Jack Marshall  |  Video  |  Full story  |  Print version Online Ad Industry Rebounded in 2010 In 2010, online ad revenues hit their highest level, reaching $26 billion, after faltering in 2009. Kate Kaye  |  Media  |  Full story  |  Print version Facebook Advertisers Pony Up Prize Money Brands increasingly offer cash giveaways as a means to boost "likes." Expedia, JC Penney, Super 8, and Excedrin are the latest examples. Christopher Heine  |  Social Media  |  Full story  |  Print version RSS  |  App   Today's Experts Columns Rise of the Machines Where do people fit into a world that promises endless media automation? Chris O'Hara  |  Marketing Automation  |  Full story  |  Print version Navigating the Annoyance Factor Are we blowing long form video advertising by failing to provide more variety in the ads that we serve? Tessa Wegert  |  Media Buying  |  Full story  |  Print version Socially Inept Math What is a quarter of a drink worth to you? Jim Sterne  |  Verifying Business Value  |  Full story  |  Print version Risk vs. Reward of ESPs Using an ESP has many benefits, such as the ability to utilize incredibly powerful systems and software. But such services also come with some security risks. Derek Harding  |  Email Marketing Optimization  |  Full story  |  Print version Other News Articles Virgin America's New Terminal Checks In to Foursquare, Facebook Airline creates leaderboard monitors for geo-social engagement with travelers. Christopher Heine  |  Social Media  |  Full story  |  Print version Apple Adds Do-Not-Track to Safari Browser The introduction leaves Google's Chrome as the only major browser without a do-not-track mechanism. Jack Marshall  |  Legal & Regulatory  |  Full story  |  Print version Another Privacy Bill Mimics 2005 Legislation The bill uses as a template another from March 2005, when conversations about web privacy focused on seals and privacy policies. Kate Kaye  |  Legal & Regulatory  |  Full story  |  Print version LivingSocial Offers $1 Lunches on Friday It hopes to make a big splash in Washington, D.C., for its new "Instant Deals" mobile platform. Christopher Heine  |  Mobile Marketing  |  Full story  |  Print version Peugeot Launches Location-Based Mobile Ads in Europe Auto brand will use technology from Navteq to serve ads to users close to its dealerships. Jack Marshall  |  Mobile Marketing  |  Full story  |  Print version iContact Targets SMBs With Free Email Service Limited tools are free for emailers with less than 500 addresses. Christopher Heine  |  Email Marketing  |  Full story  |  Print version Webcasts Upcoming Events White Papers Are Your Ads Compliant? Complying with the New DAA Regulations Doesn't Have to Be Complicated Wednesday, April 20, 2011 1:00pm EDT / 10:00am PDT SES Shanghai May 24-25, 2011 SES Toronto June 13-15, 2011 SES San Francisco August 15-19, 2011 SES Hong Kong September 20-21, 2011 SES Chicago November 14-18, 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media