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Pharma Brands Forced to Allow Comments; Plus, Social Commerce and Facebook Places

ClickZ
May 26, 2011
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Facebook Tells Pharma Brands They Must Allow Comments
Pharma marketers that disable comments on their Facebook pages are in for a change.
Kate Kaye  |  Social Media  |  Full story  |  Print version

Facebook, Nielsen Developing New Online Consumer Panel
Facebook disclosed panel to agencies.
Christopher Heine  |  Social Media  |  Full story  |  Print version

Content Is King: Building an Editorial Strategy to Drive Social Commerce
When developing a content marketing strategy, consider the five P's framework: prep, program, produce, publish, and propagate.
Alisa Leonard  |  Social Commerce  |  Full story  |  Print version

Why Facebook Places Will Kill Other Check-in Apps
If you are going to test check-ins, test it with the market leader.
Melinda Krueger  |  Mobile Marketing  |  Full story  |  Print version

Building Commerce Around Your Facebook Community
Coca-Cola, Starbucks, Miami Heat, Pawn Stars, and more have set up shop on Facebook. See who else has embraced F-commerce.
Michael Della Penna  |  Social Commerce  |  Full story  |  Print version

Italian Restaurant Chain Targets Graduates on Twitter, Facebook
Buca di Beppo runs first-ever promotion on micro-blogging site.
Christopher Heine  |  Social Media  |  Full story  |  Print version

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