ClickZ Today: Why Facebook Places Will Kill Other Check-in Apps

May 20, 2011 Experts Today Today's Experts Columns Why Facebook Places Will Kill Other Check-in Apps If you are going to test check-ins, test it with the market leader. Melinda Krueger  |  Mobile Marketing  |  Full story  |  Print version Capitalizing on Knowsharing Behavior The time gap between knowing and sharing has shrunk considerably, which means the volume of opportunities to knowshare has skyrocketed. Make sure you're not missing out. Gary Stein  |  What's the Buzz?  |  Full story  |  Print version 4 Reasons Not to Break Your Campaign's Continuity It's important to think about long-term strategies and compromises that minimize the damage caused to paid search ROI with needless rebuilds. Andrew Goodman.  |  Paid Search  |  Full story  |  Print version Testing - What's the Big Idea? Instead of trying to test endless variations of minutiae, look for the big ideas that impact customer experience and buying process. Bryan Eisenberg.  |  ROI Marketing  |  Full story  |  Print version RSS  |  App   Latest News Articles Italian Restaurant Chain Targets Graduates on Twitter, Facebook Buca di Beppo runs first-ever promotion on micro-blogging site. Christopher Heine  |  Social Media  |  Full story  |  Print version Growing Scrutiny of Mobile Data Collection Regulators in the U.S. and Europe are studying location data collection. Jack Marshall  |  Mobile  |  Full story  |  Print version Facebook, Nielsen Developing New Consumer Panel for CPGs Facebook disclosed panel to agencies. Christopher Heine  |  Social Media  |  Full story  |  Print version Groupon Mimics LivingSocial, Offers $1 Deals Mobile deals initiative launches in Chicago. Christopher Heine  |  Social Commerce  |  Full story  |  Print version Mobile News: Google Gets With Digitas, Velti Buys Casee, InMobi Ad Growth Plus, mobile email use skyrockets. Jack Marshall  |  Mobile Marketing  |  Full story  |  Print version Advertisement Looking for an Interactive Marketer? Post your position on ClickZ Jobs to reach more than 1 million of the interactive marketing industry's most informed and experienced practitioners. Find the talent your business needs today. Post a Job Today Yesterday's Experts Columns Building Commerce Around Your Facebook Community Coca-Cola, Starbucks, Miami Heat, Pawn Stars, and more have set up shop on Facebook. See who else has embraced F-commerce. Michael Della Penna  |  Social Commerce  |  Full story  |  Print version Campaign and Site Partnerships With Extra Value As McDonald's is revamping its brand, it should take tips from Axe and Athenos on finding a site partner that embodies the image it wants to present. Tessa Wegert  |  Media Buying  |  Full story  |  Print version The Basic Elements Found in Every Successful Agile Implementation Being agile is about satisfying today's marketing requirements, and when tomorrow comes, being ready to adapt. Ghennipher Weeks  |  Integrated Marketing  |  Full story  |  Print version 6 Email Tests to Try Looking for ways to improve your email marketing campaign performance? Start here. Simms Jenkins  |  Email Marketing Best Practices  |  Full story  |  Print version Webcasts Upcoming Events White Papers Deconstructing Your Competitor's SEO Program Tuesday, May 24, 2011 1:00pm EDT / 10:00am PDT Globalizing Search Marketing: Tektronix's Step-by-Step International Rollout Case Study Thursday, May 26, 2011 1:00pm EDT / 10:00am PDT SES Shanghai May 24-25, 2011 SES Toronto June 13-15, 2011 OMS International Tour May-November 2011 SES San Francisco August 15-19, 2011 SES Hong Kong September 20-21, 2011 © Incisive Interactive Marketing LLC. 2011 All rights reserved. 55 Broad Street, 22nd Floor, New York, NY 10004 Data protection ClickZ is contacting you at the following address - getsolat.asep@blogger.com If you prefer not to receive this email, please unsubscribe. Need to change your newsletter subscription preferences and personal information? Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media