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Facebook Seeks Clarity on Political Ad Rules; Clorox Uses Video-Ads-for-Credits Program

ClickZ
May 12, 2011
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Facebook Asks FEC For Ad Disclaimer Guidance
Request follows one from Google resulting in a confusing non-decision from the commission.
Kate Kaye  |  Politics & Advocacy  |  Full story  |  Print version

Clorox Tests Facebook's Video-Ads-for-Credits Platform
Gamers can earn credits by watching "Green Works" spots.
Christopher Heine  |  Social Media  |  Full story  |  Print version

Is Facebook Marketing Behind Macy's Online Sales Jump?
Retailer's 50 percent increase in e-commerce revenue follows heavy rotation of social and online marketing.
Christopher Heine  |  Social Media  |  Full story  |  Print version

Facebook Served a Third of Display Impressions in Q1
Facebook served 347 million impressions in Q1.
Jack Marshall  |  Display  |  Full story  |  Print version

Dell's Purchase Data Shows Power of Social Newsfeeds
Consumers rarely go to brand pages on Facebook and Twitter while deciding what to buy.
Christopher Heine  |  Social Media  |  Full story  |  Print version

F-Commerce, the Arrival of the Facebook Consumer
Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook.
Janice Diner  |  Social Commerce  |  Full story  |  Print version

Teens Roll Their Eyes at Foursquare, Facebook Places
U.K. study finds 58 percent of 11- to 18-year-olds see no value in location-based services.
Christopher Heine  |  Social Media  |  Full story  |  Print version

Dos Equis Truck Offers Tacos for the Brave, With a Facebook Tie-In
NYC taco track is giving away grasshopper, ostrich, and cow tongue delicacies.
Lisa Lacy  |  Trends  |  Full story  |  Print version

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