Maximize the effectiveness of your online campaigns
ClickZ is delighted to present ClickZ e-Learning; our exclusive online interactive classes designed for marketers at every level and business type.
Written by industry experts, ClickZ's e-Learning courses help you develop core competencies to build and execute on successful strategies.
Courses include:
Online Marketing Foundation These 12 modules provide an introduction to online marketing and cover each of the different disciplines: SEO, PPC, Social Media, E-mail, Web Analytics, Strategy, Usability¸ Demand Generation, Online PR, Content Marketing Strategy, Mobile Marketing Strategy and Information Retrieval.
SEO 8 modules on all aspects of search engine optimization: SEO Research, SEO Research, Design and Architecture, Keyword Research and Mapping, Optimised Copywriting, Link Building, SEO Project Management and Globalized Search Engine Optimization.
Paid Search Strategies Optimizing your paid search strategy with 8 modules covering everything from basics to landing page design: Introduction to PPC, PPC Basics, Implementing your PPC Strategy, Adwords Editor, Landing Page Design, Content Networks, PPC Optimization and Post Launch Analysis.
Email strategy These 7 modules help you maximize your email marketing efforts and ensure that you are aware of the restrictions in different countries: Compliant Email, Getting to the Inbox, Email Strategy, Building your Data List, Sending Strategy, Email Format and Email ROI.
Social Media YouTube, Twitter, Facebook and LinkedIn are just some of the social media tools that can be used. These 11 modules will tell you how: Why use Social Media, Social Media Strategy, YouTube, Blogging, Viral Marketing, Facebook, Twitter, Linked-in, Online Press Releases, Social News Networks and Social Media ROI.
ClickZ e-Learning courses have all the benefits of the existing SES and ClickZ event programs with a number of additional advantages:
Courses can be completed in your own time and pace to fit in with your work
Work can be saved enabling you to stop and continue when ready
The system tracks your progress to help you understand your learning development
Complete interactive exercises throughout the courses and finish with a test
When completed successfully, you will receive a certificate and CPD points which will demonstrate your career development and achievements
These unique courses have been designed for marketers who wish to keep up to date with the fast evolving digital market and to develop their skills. Courses can be purchased today.
For a more personal touch from a tutor, ClickZ also offer a range of live events and in-house training. Industry experts from a variety of disciplines can share their experience and best practices for building effective interactive marketing programs.
Incisive Media Investments Limited 2011, Published by Incisive Financial Publishing Limited, Haymarket House, 28-29 Haymarket, London SW1Y 4RX, are companies registered in England and Wales with company registration numbers 04252091 & 04252093
If you prefer not to receive this email, please unsubscribe
Mail filter
If your ISP filters incoming email, please add the following domain to your list of approved senders to make sure you receive the email alerts and newsletters to which you may be subscribed; @incisive-media.msgfocus.com
